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AI Call Center Software Pricing: $0.05 to $0.31 a Minute

Short answer. AI call center software answers or places phone calls with a voice agent instead of a person, and most vendors that publish a price charge by the minute: Retell lists $0.07 to $0.31 a minute, Bland lists $0.12 to $0.14, and Vapi lists $0.05 a minute for hosting before the language model, voice and phone line are added. Seat-based contact center platforms bill differently, for example Twilio Flex at $150 per named user a month. For comparison, the median US customer service representative earned $21.53 an hour in 2025 according to the Bureau of Labor Statistics, which is about $0.36 a minute in wages alone. All prices below were read on the vendors' own pages on 9 November 2026.

AI call center software pricing: per-minute, per-seat and per-conversation models compared with customer service wages

Key numbers

ItemNumber
Retell AI voice agent (pay as you go, 20 concurrent calls included)$0.07 to $0.31 a minute
Bland, Start plan ($0 platform fee, 10 concurrent calls)$0.14 a minute
Bland, Build plan (plus $299 a month, 50 concurrent calls)$0.12 a minute
Vapi hosting (model, voice and phone line billed separately)$0.05 a minute
Twilio Flex, named user (or from $1 per active user hour)from $150 a month
Median customer service pay, 2025 (about $0.36 a minute, BLS)$21.53 an hour
10,000 minutes on Retell (hypothetical, rates multiplied by minutes)$700 to $3,100
10,000 minutes of human wages (167 hours at $21.53, wages only)about $3,588
Bland Build break-even vs Start ($299 divided by $0.02)14,950 minutes a month

Prices read on 9 November 2026 from the Retell, Vapi, Bland, Dialpad and Twilio pricing pages; wage from the BLS Occupational Outlook Handbook (2025 median); FCC 24-17 declaratory ruling, February 2024.

What AI call center software is

A traditional contact center platform routes calls to human agents and records what happens. AI call center software adds a voice agent that can hold the conversation itself: it listens, decides what to say or do, and either finishes the task or hands the call to a person. Vendors sell this in two shapes. Developer platforms such as Retell, Vapi and Bland give you the voice agent and charge for usage. Contact center suites such as Dialpad and Twilio Flex give you the seats, the routing and the reporting, and add AI as a feature or a metered service.

The split matters because it decides what you pay for. A voice agent that books appointments after hours has no seats, so a per-minute price is the whole story. A team of 20 human agents with an AI assistant has seats, so a per-seat price is the base and the AI sits on top.

Three ways vendors charge

Per minute. You pay for the minutes the agent is on a call. Retell calls this "true pay as you go" and says it starts at $0. This is the easiest model to forecast if you know your call volume.

Per seat or per user. You pay for each human who logs in. Twilio Flex lists named-user pricing from $150 a month, active-user-hour pricing from $1 an hour, and a newer user-plus-usage option from $35 per monthly active user. The price tracks headcount, not call volume.

Per conversation. Dialpad says it prices its agentic AI "one conversation at a time" through a pool of AI Agent Credits, and that a conversation is billable only when the AI retrieves information or executes a real action such as scheduling, routing or an order lookup. Dialpad's pricing page shows custom pricing and no dollar figure, so we cannot give you a number.

Bar chart of per-minute prices: Vapi hosting $0.05, Retell low $0.07, Bland Build $0.12, Bland Start $0.14, Retell high $0.31 and median human wage about $0.36
Human wage is the BLS 2025 median of $21.53 an hour divided by 60, wages only. Source: Retell, Vapi and Bland pricing pages, November 2026

What the vendors publish

VendorModelPublished priceIncluded or extra
RetellPer minute$0.07 to $0.31 a minute20 concurrent calls included, $10 free credits, enterprise is custom
Bland, StartPer minute$0.14 a minute talk, $0.05 a minute transfer$0 platform fee, 10 concurrent calls
Bland, BuildPer minute plus fee$0.12 a minute talk, $0.04 a minute transfer$299 a month platform fee, 50 concurrent calls
VapiPer minute plus plan$0.05 a minute hostingCore plan $29 a month; Pro $999 a month minimum; model, voice and phone line billed separately
Twilio FlexPer seat or hourFrom $150 per named user a month, or $1 per active user hourPricing current as of October 2026; 5,000 free active user hours for new accounts
DialpadPer conversationCustom pricing, none publishedAI Agent Credits, billed when the AI acts

Sources, all read on 9 November 2026: the Retell, Vapi, Bland, Dialpad and Twilio Flex pricing pages.

Read the Retell and Vapi numbers carefully. Retell's $0.07 to $0.31 range depends on which voice and model you choose: its own table lists its voice infrastructure at $0.055 a minute and ElevenLabs Flash voices at $0.040 a minute before the other parts are added. Vapi's $0.05 a minute is its hosting fee only. Its page shows example language model costs of $0.0077 to $0.0452 a minute and example voice costs of $0.0146 to $0.0238 a minute on top, and transcription and telephony are further lines we did not capture. Bland's page makes the same point about its rivals, saying that their advertised rates are the platform fee only. That is a competitor's claim, so treat it as a prompt to check each bill rather than as a finding.

A worked example at 10,000 minutes a month

This is a hypothetical, not a quote: a business whose voice agent handles 10,000 talk minutes in a month, about 167 hours. The arithmetic uses only the published rates above.

OptionCalculationMonthly cost
Retell, low end10,000 x $0.07$700
Retell, high end10,000 x $0.31$3,100
Bland Start10,000 x $0.14$1,400
Bland Build$299 + 10,000 x $0.12$1,499
Vapi, hosting only10,000 x $0.05$500
Vapi, with example model and voice ranges10,000 x ($0.05 + $0.0077 + $0.0146) to 10,000 x ($0.05 + $0.0452 + $0.0238)$723 to $1,190
Twilio Flex, 5 named users5 x $150$750
Human agents, wages only167 hours x $21.53about $3,588

Two readings stand out. First, Bland's Build plan only beats Start once you pass 14,950 minutes a month, because the $299 fee is recovered at $0.02 a minute. Below that, Start is cheaper. Second, the human line is a floor: it counts only wages for the minutes spent talking, with no benefits, no idle time between calls, no training and no software. The Vapi and Twilio lines are also floors, because they leave out telephony and the language model or licences we could not price from the page.

Where the cost compares with a person

The Bureau of Labor Statistics puts the 2025 median pay for customer service representatives at $44,770 a year, or $21.53 an hour, across 2,666,000 jobs. Divided by 60, that is about $0.36 a minute of paid time. Retell's top rate of $0.31 a minute is 86% of that wage figure, and its bottom rate of $0.07 is about a fifth of it. The gap is real but narrower than the headline suggests once you add the parts the vendor charges separately, and a person can handle a call that is not in any script.

We would not frame this as replacing the whole team. We suggest starting with the repetitive, well-defined calls: after-hours answering, appointment booking, order status and first-pass qualification. Our comparison of an AI receptionist and a human answering service and the page on AI receptionist cost go through the same trade-off for smaller teams.

What a pricing page does not show

  • Telephony. Bland's page says developer platforms bill telephony separately from the language model, speech-to-text and text-to-speech, so ask each vendor for the all-in rate.
  • Language model and voice. On developer platforms these are separate lines, as the Vapi and Retell tables show.
  • Concurrency. Retell includes 20 concurrent calls, Bland Start 10 and Vapi's free tier 4. Ask what happens to calls above the limit, and size the tier to your busiest hour, especially for a campaign that dials many numbers at once.
  • Transfers. Bland bills transfer minutes at $0.04 to $0.05 a minute, separate from talk time.
  • Build and tuning. The script, the knowledge base, the call flow and the hand-off rules are work somebody does once and keeps maintaining. None of the vendors above prices that.
  • Enterprise terms. Retell, Bland, Vapi and Dialpad all show custom pricing for large deployments, so volume discounts and terms are a conversation, not a published number.

The rule that applies if the AI places the call

The software is only one part of the cost of outbound calling. In a declaratory ruling adopted on 2 February 2024 and released on 8 February 2024 (FCC 24-17), the Federal Communications Commission confirmed that the Telephone Consumer Protection Act's restrictions on an "artificial or prerecorded voice" cover current AI technologies that generate human voices. As the FCC puts it, calls that use such technologies require the prior express consent of the called party.

In practice, that means an AI agent that dials people needs a consent record before it dials, and your platform choice should include how consent, opt-outs and call recording are handled. Our guides on TCPA compliant AI calling platforms and on the TCPA checklist for an AI agent cover the details, and our comparison of AI voice agents covers the products themselves. This is general information, not legal advice.

How to choose

  1. Count your minutes. Pull a month of call logs and total the talk minutes by call type. Every figure above scales from that number.
  2. Pick the model that matches your shape. Spiky inbound volume with few humans suits per-minute pricing. A staffed team with an AI assistant suits per-seat pricing.
  3. Ask for the all-in rate. Get the per-minute price including model, voice, transcription and telephony in writing, not just the platform fee.
  4. Test concurrency. Check the call limit against your busiest hour.
  5. Pilot on one call type. Run it for a month with a human fallback and compare the cost per completed call with your current figure.

How imisofts can help

We build and configure AI voice agents on the platforms above and on others, connect them to a CRM or calendar, and set up the hand-off and consent steps. See our page on AI calling built around TCPA consent, or the AI calling for home services page if your calls are about bookings and quotes. For a related buying guide, read AI answering service for HVAC.

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Frequently Asked Questions

Published per-minute prices run from $0.05 a minute (Vapi hosting only) to $0.31 a minute (the top of Retell's range), with Bland at $0.12 to $0.14. At 10,000 talk minutes a month that is $500 to $3,100 before telephony and any extra lines. Seat-based platforms such as Twilio Flex start at $150 per named user a month. Dialpad does not publish a price. Prices read on 9 November 2026.

On wages alone it can be. The Bureau of Labor Statistics put 2025 median customer service pay at $21.53 an hour, about $0.36 a minute, while Retell's published range is $0.07 to $0.31 a minute. The comparison leaves out benefits and idle time on the human side, and telephony, the model and setup on the AI side, so run it on your own call logs.

Per-minute pricing charges for the time the AI agent is on a call, so cost rises and falls with volume. Per-seat pricing charges for each human user, for example Twilio Flex from $150 per named user a month, so cost follows headcount. A voice agent with no human seats is usually per minute.

For outbound calls in the US, yes. The FCC's February 2024 declaratory ruling (FCC 24-17) confirmed that the TCPA's rules on an artificial or prerecorded voice cover AI technologies that generate human voices, so such calls require the prior express consent of the called party. This is general information, not legal advice.

Vapi lists $0.05 a minute for its hosting. Its pricing page shows example language model costs of $0.0077 to $0.0452 a minute and example voice costs of $0.0146 to $0.0238 a minute on top, plus a $29 a month Core plan and a Pro plan with a $999 a month minimum. Transcription and telephony are extra.

Dialpad's pricing page lists custom pricing for its agentic AI and describes billing by conversation through a pool of AI Agent Credits, billable when the AI retrieves information or executes an action. It does not publish a dollar amount, so get a quote for your volume.

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